Amy Pickard

If society would look at death as a natural experience instead of a punishment, there would be a lot less push back.

I was at a death-friendly party thrown by an author who has written about death. I didn’t feel self-conscious about saying what I do for a living. I was sitting across from a couple in their 40’s. They asked, “What do you do?” I said, “Well, I run an unconventional advanced planning company called Good To Go. I guide people through their advanced planning paperwork.” They were fascinated and kept asking me questions, but the husband would say things like, “So, you do that for people in hospices and senior citizen centers?” I said, “Yes, I’ve had clients who have been in hospice or clients who know they have a terminal diagnosis, but I mainly target people like yourselves.”

For more of Amy Pickard’s Observation, view Volume II

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